The Impact

Fandoms, Nostalgia and Szechuan Sauce

Fandoms, Nostalgia and Szechuan Sauce

Mark McCarthy, Staff Writer

October 11, 2017

If you work in marketing, and you want to appeal to a fandom, please check to make sure that the fandom isn’t beyond stupid. For the record, being in a fandom doesn’t make you a bad person and the idea of fandom is not the problem. The problem stems from the “dark side” that each fandom has...

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